Privacy policy

🔐 PRIVACY POLICY – FISHER LURE™

Last updated: October 2026

At Fisher Lure™, we operate this website and online store, where we offer products, content and services (the “Services”).

Our store is hosted on Shopify, which allows us to operate our online store, process orders and provide a secure shopping experience.

This Privacy Policy explains how we collect, use, disclose and protect your personal information when you use our Services.

By using our Services, you acknowledge the practices described in this Privacy Policy.


👤 Data Controller

The entity responsible for handling personal information collected through our Services is:

Fisher Lure™
Customer Support
📩 fisherlures@use.startmail.com


📋 Personal Information We Collect

We may collect the following types of personal information:

Contact Information

  • First and last name
  • Shipping and billing address
  • Email address
  • Phone number

Payment Information

  • Transaction information
  • Payment confirmation
  • Payment method information

Payments are processed through secure third-party payment providers.

Fisher Lure™ does not store complete credit or debit card numbers.

Order Information

  • Products purchased
  • Order history
  • Returns or cancellations
  • Shipping information
  • Order status

Customer Communications

We may collect information contained in:

  • Messages sent to our customer support team
  • Customer service requests
  • Order-related inquiries
  • Product-related questions

Technical Information

When you visit our website, certain technical information may be collected automatically, including:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Website activity
  • Pages visited
  • Referring website
  • Interaction with our website
  • Other information collected through cookies and similar technologies

🧠 How We Collect Information

We may collect information:

  • Directly from you when you place an order or contact us.
  • Automatically when you browse or interact with our website.
  • Through cookies and similar technologies.
  • Through service providers such as Shopify and payment processors.
  • Through analytics and marketing tools, where applicable.

⚖️ Legal Bases for Processing

Depending on where you are located and the applicable privacy laws, we may process your personal information based on one or more of the following legal grounds:

Contractual necessity

To process orders, payments, shipping, returns and other services requested by you.

Legal obligations

To comply with applicable tax, accounting, legal and regulatory requirements.

Legitimate interests

To maintain website security, prevent fraud, improve our Services and operate our business.

Consent

Where required, we may process information based on your consent, including for certain marketing communications or cookies.

You may withdraw consent where applicable.


🎯 How We Use Your Information

We may use personal information to:

  • Process and fulfill orders.
  • Process payments.
  • Arrange shipping and delivery.
  • Provide customer support.
  • Handle returns, refunds and cancellations.
  • Communicate with you about your orders.
  • Improve our website and Services.
  • Analyze website performance and usage.
  • Prevent fraud, abuse and unauthorized activity.
  • Maintain website and payment security.
  • Send promotional or marketing communications where permitted and, when required, with your consent.
  • Comply with applicable legal and regulatory obligations.

🤝 Sharing of Personal Information

We may share certain personal information with service providers and business partners when reasonably necessary to provide our Services.

These may include:

Shopify

For operating our online store, processing orders and managing our ecommerce platform.

Payment Providers

For securely processing payments and transactions.

Shipping & Logistics Providers

For fulfilling and delivering your orders.

Analytics & Marketing Providers

For analyzing website performance, improving our Services and, where applicable, delivering marketing communications.

Government Authorities

When disclosure is required by law, legal process or a valid governmental request.

Fisher Lure™ does not sell or rent your personal information to third parties.


🍪 Cookies & Similar Technologies

Our website uses cookies and similar technologies to:

  • Ensure the website functions properly.
  • Remember certain preferences.
  • Analyze website traffic and usage.
  • Improve the browsing experience.
  • Understand how visitors interact with our website.
  • Support marketing and advertising activities where applicable.

You may be able to manage or disable cookies through your browser settings and, where available, through our cookie preference tools.

Please note that disabling certain cookies may affect the functionality of our website.


🌎 International Data Transfers

Because we operate an international ecommerce business, certain service providers may process personal information in countries other than the country where you live.

For example, information may be processed by Shopify, payment providers, analytics providers, logistics companies or other service providers located in different jurisdictions.

Where required by applicable law, we use appropriate safeguards for international transfers of personal information.


🗂️ Data Retention

We retain personal information for as long as reasonably necessary to:

  • Process and fulfill orders.
  • Provide customer support.
  • Manage returns and refunds.
  • Maintain transaction records.
  • Comply with tax, accounting and legal obligations.
  • Resolve disputes.
  • Prevent fraud and abuse.
  • Fulfill the purposes for which the information was collected.

When information is no longer reasonably necessary, we may delete it, anonymize it or retain it where required by law.


🔒 Data Security

We use reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration or disclosure.

However, no method of transmitting or storing information over the Internet can be guaranteed to be completely secure.


🧾 Your Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information, including the right to:

  • Request access to personal information we hold about you.
  • Request correction of inaccurate information.
  • Request deletion of personal information where legally permitted.
  • Request restriction of certain processing.
  • Object to certain processing.
  • Request portability of certain personal information.
  • Withdraw consent where processing is based on consent.
  • Opt out of certain marketing communications.

To exercise applicable privacy rights, please contact us at:

📩 fisherlures@use.startmail.com

We may need to verify your identity before processing certain requests.

You may also have the right to file a complaint with the relevant privacy or data protection authority in your jurisdiction.


🇺🇸 U.S. PRIVACY RIGHTS

Depending on the state where you reside, you may have additional privacy rights under applicable state privacy laws.

These rights may include rights relating to accessing, correcting, deleting or obtaining information about your personal data, as well as certain rights concerning targeted advertising or the sharing of personal information.

Where applicable, Fisher Lure™ will honor rights required by the laws governing your jurisdiction.

To submit a privacy request, contact:

📩 fisherlures@use.startmail.com


🔗 Third-Party Links

Our website may contain links to third-party websites or services.

Fisher Lure™ is not responsible for the privacy practices, security or content of third-party websites.

We recommend reviewing the privacy policies of any third-party website you visit.


👶 Children's Privacy

Our Services are not intentionally directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13 without appropriate authorization where required by applicable law.

If you believe that a child has provided us with personal information, please contact us so that we can review the situation and take appropriate action.


🔄 Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our Services, business practices, technology or applicable legal requirements.

When we make changes, we will update the “Last updated” date at the top of this page.

We encourage you to review this Privacy Policy periodically.


📩 Contact Us

If you have any questions, requests or concerns regarding this Privacy Policy or how Fisher Lure™ handles personal information, please contact us:

Fisher Lure™ Customer Support

📩 fisherlures@use.startmail.com

Fisher Lure™ reserves the right to update this Privacy Policy when necessary. Any changes will be published on this page.